Building a Reputation Management Business That Survives Algorithm Updates
I have worked with agencies that watched their clients vanish from page one overnight. The cause was never a mystery. It was always a Google algorithm update, a negative SEO attack, or a competitor who figured out how to weaponize online reviews. The common thread was this: the agency had no reputation defense plan in place. They were reacting, not protecting. That is where a reputation management business steps in. But not every reputation management business is built to ha